Canon EOS

The Canon EOS (Electro-Optical System) autofocus 35 mm film and digital SLR camera system was introduced in 1987 with the Canon EOS 650 and is still in production as Canon's current dSLR system. The acronym EOS was chosen for Eos, the Titan Goddess of dawn in Greek mythology, and is often pronounced as a word (i.e., EE-oss), although some spell out the letters, reading it as an initialism. There is no officially correct pronunciation, as both seem logical.

As of 2007, Canon has released no fewer than 40 EOS SLR camera models, starting with the introduction of the EOS 650 in 1987. In the 1990s, Canon worked with Kodak to produce digital camera bodies, starting with the EOS DCS 3 in 1995. The first digital EOS SLR camera wholly designed and manufactured by Canon is the EOS D30, released in 2000.

Prior to the introduction of the EOS D30 digital SLR, Canon in collaboration with Kodak produced four digital SLRs by modifying the internals of the EOS-1N film SLR. These four digital SLRs had a Canon EOS body and thus can accept EF lenses, while the image sensor and electronics were designed and built by Kodak.

Mazda3

The Mazda3 (known as the Mazda Axela in Japan) is a compact car manufactured in Japan by the Mazda Motor Corporation. It was introduced for the 2004 model year, replacing the Mazda Familia (323 or Protegé in export markets). A more performance-oriented version of the Mazda3 is marketed as Mazdaspeed3 in North America and Mazda3 MPS in Europe.

A second generation Mazda3 for the 2010 model year was unveiled in late 2008, with the sedan premiering at the Los Angeles Auto Show and the hatchback at the Bologna Auto Show.

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News reports indicated the 2009 model year will receive a minor facelift with exterior design modifications that includes chrome door handles, a new roof spoiler, expanded use of black moldings on the rear bumper and new alloy-wheel options.

In Canada, 2009 cars retained the same models and features as the 2008.5 model year, however all trim levels had a $2000 CAD discount, known as the "Mazda Driving Dividend". The 2009 model year was only a few months long, to sell off the remainder of the first generation Mazda3s, production ceased in November 2008.